February 16, 2007

Chelsea does YouTube deal.: English soccer champions Chelsea have signed a deal to show archive footage and daily news on the popular video-sharing site YouTube, becoming the first Premier League club to do so. I wish Liverpool would get on the bandwagon and stop being so proprietary with its content. With Chelsea leading the way, and Google opening the way to video advertising, can other teams, EPL and otherwise, be far behind?

posted by worldcup2002 to culture at 03:09 PM - 15 comments

Sweet! As a football fan in general, this is great, and as a Chelsea fan, this is even better.

posted by blarp at 03:37 PM on February 16, 2007

wc2k, you really are a glutton for punishment if you want to see Liverpool "highlights" ;)

posted by scully at 05:01 PM on February 16, 2007

Fantastic idea by Chelsea. I am by no means an expert on the EPL, but if I recall correctly Chelsea is a pretty formidable team which makes this deal even more significent. I think it is only a matter of time before other EPL teams follow suit. Hopefully they can then be followed by some American sports franchises.

posted by Ying Yang Mafia at 07:28 PM on February 16, 2007

I just wish it was live games but a great idea non the less and has certainly got potential to lead to greater things

posted by bronxbomber at 09:58 PM on February 16, 2007

It does a great job with providing the Chelsea and soccer blogger with clips for their most loyal fans. I don't know what they paid but they are enabling their fans and bloggers around the world to do even more advertising for them. I don't know why more leagues aren't doing this for each team.

posted by jc at 10:59 PM on February 16, 2007

Given that fans are getting the clips for free on YouTube anyway, Chelsea (and other teams) might as well make it legit w/ better quality AND get some cash as part of the deal.

posted by worldcup2002 at 11:02 PM on February 16, 2007

I care little for the EPL, but this is a huge deal. Chelsea are, perhaps, the biggest team in England. Certainly top 3. In this era of gouging fans for as much as possible (thinking more Major League Baseball's ridiculous pricing), to see a team do this is very very cool.

posted by Drood at 01:40 AM on February 17, 2007

BlueTube. wc2k2 is right. The stuff is already there anyway, so why not give it an official endorsement and score some good PR.

posted by afx237vi at 08:27 AM on February 17, 2007

It does a great job with providing the Chelsea and soccer blogger with clips for their most loyal fans. I don't know what they paid but they are enabling their fans and bloggers around the world to do even more advertising for them. As wc2k2 suggests in his comment directly below the one quoted, it is quite likely that Chelsea are the party getting paid -- either through a share of advertising revenues or (as is the case with other content providers with whom YouTube has struck deals) in a lump sum. So this makes all kinds of sense.

posted by holden at 01:12 PM on February 17, 2007

Just a quick comment for all you plastic football (soccer) "fans": 1) Chelsea are in no way the biggest team in England! I think if you look at the history of the english game you'll find several bigger clubs! Namely, Liverpool, Manchester United and Arsenal for starters! I think most proper, knowledgable football (soccer) fans will tell you that trophies won is the most important criteria in judging a clubs size. Just because Chelsea have won the last 2 Premiership titles does not make them the biggest club in England! Even Forest have won more European Cups than Chelsea!

posted by 25-May-2005 at 04:29 PM on February 19, 2007

I think most proper, knowledgable football (soccer) fans will tell you that trophies won is the most important criteria in judging a clubs size. I'd disagree, but then I never could work out what the point of judging a club's "size" was. Surely all that matters is results.

posted by squealy at 06:04 PM on February 19, 2007

Manchester City are a massive club. (Sounds of the Gallagher brothers hitting each other)

posted by owlhouse at 10:17 PM on February 19, 2007

Better than Liverpool teammates hitting each other, I suppose.

posted by yerfatma at 05:43 AM on February 20, 2007

"Even Forest have won more European Cups than Chelsea!" Forest have won the same number as Manchester United and more than anyone else in English football. Does this make Forest the second biggest club in England? Trophies won are a part of the legacy and reputation of a club, but I think it's safe to say that Chelsea are one of the biggest clubs in the country right now.

posted by Mr Bismarck at 07:58 AM on February 20, 2007

Presenting the Unofficial Guide to the Biggest Clubs in England* 1. Manchester United 2. Liverpool 3. Chelsea 4. Newcastle United 5. Derby County** (*Rankings based on a subjective assessment of the number of fake replica shirts seen in shops and roadside markets last month in Laos.) (** OK, so I made that one up. Humour me.)

posted by owlhouse at 03:30 PM on February 20, 2007

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