October 05, 2011

According to Forbes' Fab 40: Tiger Woods still has the richest brand among athletes...and still by a very wide margin. The Yankees surpassed Man U as the richest team brand and the most valuable overall brand in sports is the Super Bowl. No word on whether the BAR (brand above replacement) advanced stats were used in this analysis.

posted by dfleming to golf at 06:38 AM - 0 comments